Performance Marketing
Paid ads that pay for themselves
We plan, launch and optimise Meta (Facebook and Instagram) and Google campaigns around one question: what does it cost you to win a customer? Every cedi is tracked from first click to final sale.
What's included
Everything handled, end to end
Outcomes we work towards
- Lower cost per lead
- Clear return on ad spend
- Predictable lead flow
Ideal for
Businesses with a proven offer that want more qualified enquiries or online sales.
Timeline
Campaigns live in 1–2 weeks; meaningful optimisation data within 30–60 days.
Investment
Tailored to your goals and scope. You'll receive a clear proposal after your free strategy session.
Our approach
How we deliver results
- 01
Discover
A free strategy session and audit of your current marketing, competitors and growth gaps.
- 02
Define KPIs
We agree the targets that matter, such as leads, cost per lead, sales and ROAS, and how we'll measure them.
- 03
Launch
Campaigns, content and pages go live with tracking in place from day one.
- 04
Report
Clear dashboards and review meetings that explain what worked, what didn't and why.
- 05
Scale
We double down on what performs and cut what doesn't, month after month.
FAQ
Performance Marketing: common questions
Is ad spend included in your fee?
No. Your ad budget is paid directly to Meta or Google, so you keep full visibility and control. Our management fee is separate.
Which platforms do you manage?
Facebook, Instagram, Google Search, Google Display and YouTube. We'll recommend the mix that fits your customers.
Other services
Let's build your growth engine
Book a complimentary 30–60 minute strategy session. We'll analyse your current marketing, find the growth gaps and outline the highest-impact opportunities.